Due to worsening water pollution, water purifiers attract attention recently

Water purifier penetration rate will gradually rise , application will be widen

2016.4.11

【China Water Purifier Network】Due to worsening water pollution, water purifiers attract attention recently. Big and small, famous and unknown brands rush into this have said influx of low barriers and profitable industry. Peoples awareness of water also deepened. Until now, a total of 5000 manufacturers in the production of water purifiers, among them have strong brands, but there are also small-scale production, and even family workshops.

Water purifier penetration rate will gradually rise , application will be widen

Due to the low threshold, the state does not regulate this industry more stringent regulations introduced, resulting in the presence of a considerable number of water purification products of inferior quality, testing is not standardized and other issues on the market. Editor remind: consumers in the purchase must keep their eyes open. However, with the supervision of the state and the public to increase awareness of the deepening of the water purifier, editor believes that in 2016 the number of small-scale and family workshops will be gradually reduced, the distribution companies will also enter a new pattern.

Before water purifier penetration rate was extremely low, although the past five years have vigorously popularized, but only a 5% increase. However, it is only for small cities, major cities  like Beijing, Shanghai, Shenzhen, such water purifier penetration rate is growing rapidly, increase of 25% within 5 years. Experts predict: in 2016 water purifier will get more popular, with the improvement of living standards, water purifier will enter millions of households. And water purifier development so far, from a high of consumer goods into the ordinary household appliances, the price is getting more delightful.

Current domestic household water purifier prices generally between 2000-3000, so common families are generally acceptable, but taking account into the technological innovation and market saturation problems, in 2016 the water purifier may not continue to reduce prices, purchase now no need to consider price changes.

We can learn from that the water purification industry in 2016 is a benign development, market saturation, survival of the fittest, price stability, the penetration rate increases, coupled with technology innovation, I believe that the water purification in 2016 will usher in a better future.


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